Founder and President of the American Hazard Control Group and author of the important and visionary book about the role of corporations in shaping the future through innovation The Surprising Solution: Creating Possibility in a Swift and Severe World, Bruce Piasecki describes why social responsibility is critical to long term profitability and sustained success. Bruce Piasecki shares what he calls the S-Frontier based on the swiftness of information, the severity of global problems ranging from climate change to oil prices, and the need for business people to become what he calls "social response capitalists". To succeed in the coming decades, a company must be on the upswing of the S-Frontier and create innovative products and services to meet the challenges of the 21st century.
Bruce Piasecki is my internet radio show guest on Blog Business Success; hosted live on Blog Talk Radio.
The show airs live on Tuesday, December 22, at 8:00 pm Eastern Time; 5:00 pm Pacific Time.
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